Important Issues

After perusing several of the proposed revisions to the constitution for the class, I realize that all of these issues are pretty important.
Okay, my gun control proposal is nowhere near as time-critical as Alex Oswald's spending amendment, or Ariane's health care amendment.
But I have very strong beliefs about issues like Kimberly's non-straight marriage amnedment and my gun-control amendment.
The point is that while I understand why candidates have to pick and choose which issues to talk about because there is only so much time to campaign, I wonder why they choose the issues they do. Most of the issues disscussed aren't the time-critical ones, but ones that no one seems to agree on, or ones that the candidates can say feel-good things about and move on.
Now, I haven't done much research on the current candidates other than what I hear during my every-day activities, but I really do wonder how they choose which issue to discuss in which forum.